Stop Marlboro Parties Campaign

Smoking is deadly, but Philip Morris International and its brand, Marlboro, still want to push tobacco products onto trendy and attractive teenagers around the world.

Advertisement

The company does so by throwing "Be Marlboro" parties in over 60 countries to promote the brand using sex, fun, and risk taking, a spokesperson for the nonprofit Tobacco-Free Kids tells us.

This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now.
Campaign for Tobacco-Free Kids

The parties are not held in the United States.

You can sign a petition to stop Marlboro, and these parties, here.

Philip Morris maintains it only advertises to adults who are of legal smoking age. "We do not market to children or use images that are aimed at or have particular appeal to minors," its website says.

ncG1vNJzZmivp6x7o8HSoqWeq6Oeu7S1w56pZ5ufony0wM6pZKaZoqGvsL7OZqeaqqSesrR5wpqkqZmZnLtufo9qbGZt